QR Code at the Trade Show: Collect Leads Instead of Distributing Brochures
QR Code on Trade Show Wall
Place a QR code on your trade show wall to direct visitors to a lead capture form, product data sheet, or contact card. This eliminates the need for physical brochures and allows you to collect visitor information directly. The QR code is dynamic, so it can be edited in the Same-QR dashboard without changing the printed code. This ensures that your printed material remains consistent while you can update the digital content as needed.
A QR code on your trade show wall is an effective way to engage visitors and collect leads. It can be used to direct visitors to a lead capture form or product data sheet. This method is more efficient than handing out brochures, as it allows you to track visitor interactions and collect contact information. The dynamic nature of the QR code means you can update the link without altering the printed material.
QR Code on Roll-Up and Counter
Attach a QR code to your roll-up or counter to guide visitors to your lead capture form, product data sheet, or contact card. This method allows you to collect visitor information without distributing brochures. The QR code can be updated in the Same-QR dashboard, ensuring that your printed material remains consistent while you can update the digital content as needed.
A QR code on your roll-up or counter can be used to direct visitors to your lead capture form or product data sheet. This approach is more efficient than handing out brochures, as it allows you to collect visitor information directly. The dynamic nature of the QR code means you can update the link without altering the printed material, making it easier to manage and track visitor interactions.
One Code per Stand Element
- Each stand element (wall, roll-up, counter) has its own QR code
- This allows you to see which element is most effective
- You can track visitor behavior and optimize your setup
- Same-QR makes it easy to manage and update multiple codes
Adjust Your Goals During and After the Show
During the trade show, focus on collecting leads through the QR code. After the event, switch the QR code to a follow-up page to keep the conversation going. This approach allows you to maintain engagement with visitors even after they leave the trade show. The dynamic QR code ensures that your printed material remains consistent while you can update the digital content as needed.
Frequently asked questions
Yes, you can reuse QR codes from previous trade shows. Simply update the link in the Same-QR dashboard to direct visitors to your new content or follow-up page.
The QR code should be large enough to be scanned from a distance of two meters. Ensure it is clearly visible and placed in a well-lit area to avoid issues with poor reception in the exhibition hall.
It's recommended to use a unique QR code for each stand element to track which one is most effective. You can manage and update these codes easily with Same-QR.
Reserve your spot before we go live.
One email as soon as the tool goes live — including pricing and the free plan. No spam, unsubscribe any time.
- Your free account is reserved — there is nothing to pay yet anyway
- 90 days of unlimited destination changes instead of 30, only for early sign-ups
- Launch price locked in, even if we raise prices later
By subscribing you consent to receiving the newsletter. You can withdraw consent at any time via the unsubscribe link in every email.