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Choosing a provider2 min read

Which QR code provider is suitable for businesses in Germany?

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Our answer: For businesses in Germany, a QR code provider from the EU is suitable, which invoices properly, does not set cookies when scanning, and does not switch off printed codes after a trial. Same-QR is based in Austria, so in the same legal jurisdiction. You should check these points with every provider.

Invoicing and VAT

For accounting, you need a proper invoice with net amount, VAT or a note on tax liability, and the provider's UID number. For a provider from another EU country, the reverse charge procedure usually applies. Ask your tax advisor if you are unsure.

Data protection without cookie banners

In Germany, cookies are scrutinized particularly closely. If the scan page sets cookies or loads third parties, you need consent before your customer sees your destination. Check this with a phone that is not yours, and look in the privacy policy which service providers are involved.

Imprint on hosted pages

Whoever puts a page on the net for business purposes usually needs an imprint in Germany. If your code leads to your own website, there is one anyway. If you use a page with the QR code provider, such as a price list, your details as a provider belong on the page or a link to your imprint.

Termination

Since 2022, contracts with consumers in Germany must be terminable online. For businesses, this rule does not apply automatically. A fair provider still offers easy termination. Also check whether a yearly contract renews silently.

What German businesses use most frequently

  • Menus for restaurants, cafes, and beer gardens with allergens
  • Price lists for hairdressers, cosmetics, and crafts
  • QR codes on packaging, labels, and instruction manuals
  • Trade shows with contact forms behind the code
  • Campaigns with multiple codes and UTM parameters

The answers from Same-QR

  • Net prices for businesses, invoice with Austrian UID number
  • Scan pages and hosted pages without cookies, data processing agreement at sameqr.com/avv
  • Monthly cancellation, even without registration
  • No trial, codes within the quota run indefinitely

When another provider fits better

If your purchasing policy explicitly requires a provider based in Germany, only German providers are eligible. For all others, the EU legal space matters, not the national border.

Conclusion

For companies in Germany, clean invoicing, data protection without banners, an imprint on the destination page, and codes without an expiration date are important. Check these four points before you print.

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Frequently asked questions

Can I use a provider from Austria in Germany?

Yes. Within the EU, the same GDPR applies, and the invoice is usually processed via the reverse-charge procedure.

Do I need an imprint on the page behind the code?

For business pages, generally yes, either directly or as a link to your imprint.

Do I need a cookie banner for the scan page?

Only if the scan page sets cookies or loads third-party content.

Does the online cancellation rule also apply to companies?

The 2022 rule protects consumers. For companies, it depends on the contract.

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